
Brand Positioning: 5 Importances and Steps for Creating A Brand Positioning Strategy
Are you looking for ways to leave a lasting impression of your brand on the minds of your target audience for a specific reason, such
Are you looking for ways to leave a lasting impression of your brand on the minds of your target audience for a specific reason, such
Anyone, at any time, can sell products and services. On the other hand, creating a relevant and compelling brand is a difficult task. Most importantly,
A powerful visual brand identity is a force to be reckoned with. It may assist you in standing out in a crowded market, explaining who
Stories have been with us for decades, evolving in lockstep with the human race. There’s no denying that stories have an inexhaustible ability to influence
Every brand’s ultimate goal is to be at the forefront of consumers’ minds whenever they think of a product category. Brand recall in customers’ minds
The harsh reality of today’s business environment is that it is intensely competitive. The only way to survive and differentiate yourself from your competition is
Would you buy a company’s goods or services if you had no idea what to expect? The overwhelming majority of people will say “no.” Because
A solid first impression can do wonders for your brand. But did you know that a strong brand voice can help you make a lasting
Years of consistent and positive communication with audiences foster a sense of reliability, which eventually creates brand identity. But do you know who you are,
With the launch of their brand products or services, everyone wants to make a splash in the market. When a brand becomes more well-known, its
We at Ascent have been in the strategic brand & marketing consulting business for more than 20 years, working with reputed brands right from MNC to national and regional ones catering to multiple product categories like Agri input, Agriculture, Automobile, Consumer Durable, FMCG, Financial, Health, Industrial among the major ones.
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