Strategic Marketing
Consulting Services to Build and Enhance Brand Identity

Ascent is one of the best marketing consulting agencies in India dedicated to developing and enhancing brand identities that reflect business objectives and values. We have an expert consulting team to assist brands throughout their consulting journey.

Ascent Strategic Marketing Consulting Services to Attract, Engage, Capture Leads, Drive Sales

A brand travels a long journey from its inception to the growth stage facing many challenges of proper introduction, brand identity development, acceptance, and rejections at the channel level than at the consumer level and getting on the mode of repeat orders & a spike in sales. Multiple stages of travel can be smoothened if the right brand strategy is followed with the right and timely actions with proper hand-holding and review by the strategic marketing consulting team, experts, and top management.

It’s the utmost responsibility of a brand to create and maintain its significance in the market and minds of its TG and influencers by continuously getting engaged in the brand communications, directly and indirectly, to establish the right image and position in the right mind frame so that demand enhances over the period of time and doesn’t get affected or tarnished by any reason be it external or internal.

Ascent – the marketing consulting agency plays a very strategic role with client organizations acting as a brand custodian and leading the brand to meet its objectives of brand introduction, product launches, relaunches, formulating sales promotion strategies targeting primary, secondary, and tertiary level customers and influencers for creating a high level of acceptance and maintain a steady demand so that brand continues a prosperous journey by achieving objectives and setting up new benchmarks in the industry.

Brand equity is developed over time by constantly working on the brand through multiple mediums, whether ATL, BTL, Digital, or Outdoor. The digital platform gives an opportunity to continually engage the TG through multiple channels with appropriate and strategic content planning for the calendar year.

Case Studies

A glimpse of our digital strategy, content planning and strategic designs

Strategic
Consulting

Marketing Consulting Services

Marketing Collateral

Every piece of marketing collateral is developed under the direction of experts to improve visibility and marketing communications efficiency. With years of experience in creating business marketing collateral to showcase its brand message, Ascent is constantly adding value and providing a seamless experience to both clients and their potential audience and customers.

Brand Identity Development

Ascent is committed to developing a brand identity that will last long beyond the sale. Our full service branding agency identified design, content creation, etc. Every strategy under brand identity services, whether brand identity design or content development, is meticulously developed and managed by expert professionals.

Go-To-Market Strategy

Before preparing for launch, relaunch, or entry into a new market, we understand the client’s market, target group, product or service offering, competitive differentiator, and pain issues. You can increase the chance of a successful product/service launch and ensure the creation of an effective customer experience with us.

New Product Launch Services

We delve into the finer points of briefs to build a tactical product launch with a carefully woven theme, keeping the target demographic, target market, and product’s USPs in mind. Ascent provides reliable new product launch marketing services to help brands launch new products and services. Boost business advantages with new product launches.

Trade Marketing
Solutions

Build a strong relationship between the brand and the retailer, amplify the brand’s message, build a stronger voice and presence inside the stores, and work with us to boost product demand. Ascent develops and implements trade marketing strategies to increase awareness, promote products, increase sales, and gain market share. Draw the attention of both retailers and customers with us.

Retail Visibility Planning

At Ascent, we put a lot of effort into ensuring that your visuals appeal to improve retail business sales and strongly express your brand and product identity. Ascent offers one of the best retail visibility planning services for brands looking for optimal visibility and high brand recall. We have a pan India network for retail branding and marketing solutions.

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Latest Blogs

We endeavour to keep you abreast with current trends, knowledge, developments,
thought processes, innovations in the industry.

Brand Marketing

5 Reasons Why Brand Colors Are Important in Branding

Brand Marketing

5 Steps to Conduct a Brand Audit to Get a Complete Picture of Your Company’s Health

Mobile Marketing

5 Ways Mobile Marketing Consulting Services Can Help Your Business Grow

Frequently Asked Questions

What is your operational area?

We have no restriction for consulting services and digital marketing services
where we are operational across the globe. As far as offline services are
concerned, we are restricted to India.

How big is your team?

We have a large team from different walks of life with a cumulative
experience of more than 20 years from the brand, marketing, content, copy,
strategy, design, technology, project implementation experience with brands
of repute with a perfect blend of MNC, National and regional brands.

What types of clients do you handle?

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How is your process of handling the client's requirements?

We love to address clients’ business requirements addressing their pain areas
by giving them cutting edge marketing solutions leveraging our in-depth
marketing and industry experience. We take up the brief requirement and
work upon it to share the queries with you to better understand the brief.
Once all the details reach us, our strategy team starts working on it and shares
the strategic plan online by setting up an online meeting. Once the idea or
plan is approved, commercials are shared as per the budget. Once everything
is okayed, the contract is signed off, and the relationship begins with you.

Do you work on a project basis or retainer ship basis?

Both as per the suitability to the client.

Do you charge for an online consultancy?

Yes, depending on the consultation, we charge a fee. We provide you with
online or offline consultancy depending on your problem statement. But yes,
online consultancy would be economical as compared to offline.

What is the retainership fee model?

The retainership model is highly prevalent for any consultancy, digital
marketing services, which are managed on a monthly retainer model for a
minimum contract period of 1 year. Since brand, marketing, and digital or
social media are such services that are to be continued for a longer period, the
retainership model is highly preferred by clients, which also comes as a
convenient and economic model.

What is the project fee model?

Some assignments are given on a project basis and not on a retainer basis are
called the project basis fee models. Here, the fee is charged as per the project
duration, complexity, involvement, man-hours basis. The project duration
could be on a day or month basis. Here the client has the commitment of fee
as per the delivery of services.

Do you provide a dedicated account manager?

Yes, mostly all our services have the provision of a dedicated account
manager.

Can the annual contract/agreement be cancelled mid-way?

Yes, of course, it can be cancelled by giving us one-month prior notice.

In what situation does copyright infringement initiate?

Copyright infringement will be when an idea or plan is shared which is used
directly or indirectly by the client without paying the applicable fee to us.

Strategic Marketing
Consulting Services to Build and Enhance Brand Identity