In the age of the internet and social media, farming is no longer learned solely through traditional methods. Farmers across India have actively turned to social media to learn new techniques and to teach others what they know. A growing number of them have built serious followings on YouTube, and several have been formally recognized by the government for the impact they have created on the ground.
The list below covers the top YouTube influencers reaching rural India, updated with current subscriber figures where verified data was available. Several of these channels have grown dramatically since this list was first published, in some cases five to ten times over, which reflects just how much rural audiences now rely on YouTube for farming knowledge.
- Channel name: Farming Leader
Run by: Darshan Singh
Subscribers: 6.5 million (verified, 2026)
The YouTube channel Farming Leader is run by Darshan Singh from Haryana. Dedicated to farmers, this channel has grown from roughly 3.4 million subscribers a few years ago to 6.5 million today, making it one of the largest farming channels in India. He covers a wide variety of topics, including organic farming, dairy farming, goat farming, poultry farming, fish farming, mushroom farming, and machinery reviews.
Youtube link: https://www.youtube.com/channel/UCnjxYF8TSTdBDf27ULeDR7Q
- Channel name: My Kisan Dost
Run by: Yash Jaat
Subscribers: 1.4 million (verified, February 2026)
My Kisan Dost, run by Yash Jaat, remains one of the most trusted channels for farmers across India. The channel covers organic farming, dairy farming, agricultural machinery, new agricultural technologies, and home gardening, along with detailed tractor reviews and practical, cost-saving jugaads for the average farmer.
Youtube link: https://www.youtube.com/channel/UClD4pMkQW_YMxrAZ1PoFibQ
- Channel name: Hello Kisan
Run by: Robin Tyagi
Subscribers: over 1.4 million (last publicly confirmed figure)
Hello Kisan, run by Robin Tyagi, continues to showcase interviews with successful farmers, asking them how they cultivated a particular crop, what techniques and equipment they used, and what roadblocks they faced along the way. The channel has also covered artificial rain, biofloc fish farming in open ponds, and pro-tray ginger farming.
Youtube link: https://www.youtube.com/channel/UCMD4aGl7ffTzjZfc2QnsA7w
- Channel name: Farming Guruji
Run by: Surjeet Panwar
Subscribers: over 7.13 lakh (last publicly confirmed figure)
Farming Guruji remains a dedicated resource for dairy farmers, with Surjeet Panwar covering the latest tools and techniques for dairy operations. The channel continues to address common infections and diseases in farm animals and offers direct WhatsApp support for farmer queries.
Youtube link: https://www.youtube.com/channel/UC3QWlY11yObSW4PWGiIUi2g
- Channel Name: Indian Farmer
Run by: Santosh Jadhav
Subscribers: 5.1 million (verified, 2026)
Indian Farmer, started by Santosh Jadhav, has seen extraordinary growth, expanding from around 6.55 lakh subscribers to over 5.1 million today. The channel continues to focus on new farming technologies, government schemes and subsidies, and practical fixes for everyday farm problems.
Youtube link: https://www.youtube.com/channel/UCuVuHrghkZeJHQTjesosDJA
- Channel name: Ejju ki business ideas
Run by: Ejaz Ahmed
Subscribers: over 6.32 lakh (last publicly confirmed figure)
Run by Ejaz Ahmed from Bihar, this channel continues to focus on new and upcoming business ideas for farmers, including organic farming, dairy farming, poultry farming, fish farming, mushroom farming, and goat farming, along with reviews of modern machinery.
Youtube link: https://www.youtube.com/user/ejazmeraj005/featured?disable_polymer=1
- Channel name: Ravizone Farming Leader
Run by: Ravi Tyagi
Subscribers: 1.56 million (verified, August 2026)
Ravizone Farming Leader has grown substantially from its original 5.16 lakh subscribers to over 1.56 million today. Ravi Tyagi continues to cover dairy farming, goat farming, organic farming, agricultural machinery, poultry farming, mushroom farming, and pig farming, along with updates on the latest agricultural technologies.
Youtube link: https://www.youtube.com/channel/UCGR0bagfzpUuPub4cDpvUmA
- Channel name: L Patel
Run by: Lakhan Patel
Subscribers: over 3.77 lakh (last publicly confirmed figure)
L Patel continues to help farmers earn more from their produce, with videos warning against fake products, low-quality fertilizers, and predatory local suppliers, alongside detailed tractor and equipment reviews.
Youtube link: https://www.youtube.com/channel/UCnOdAWyWSxkigZSzzK1xP4w
- Channel name: Farming Gyan
Run by: Shamsher Singh
Subscribers: over 3.35 lakh (last publicly confirmed figure)
Farming Gyan continues to focus on modern, scientific farming techniques, including fertilizer and pesticide guidance, soil inspection, and water irrigation, along with regular market price and weather updates for farmers.
Youtube link: https://www.youtube.com/channel/UCTielqek4kDPJ9Z72OKfMEA
- Channel name: Kheti Ki Pathshaala
Run by: Govind Patel
Subscribers: over 3.27 lakh (last publicly confirmed figure)
Kheti Ki Pathshaala continues to educate farmers on organic farming, new machinery, and crop protection, including guidance on saving crops from pest infestations, along with regular monsoon and market updates.
Youtube link: https://www.youtube.com/channel/UCN0jkFPUGGARp6EYeJJj1RA
- Channel name: Desi Kheti
Run by: NandKishore Dhaakad
Subscribers: over 2.96 lakh (last publicly confirmed figure)
Desi Kheti, run by NandKishore Dhaakad from Madhya Pradesh, continues to focus on alternative and more resilient crop choices for farmers, an approach that gained him international attention after a Nigerian farmer invited him abroad to teach efficient papaya farming techniques.
Youtube link: https://www.youtube.com/channel/UCVBKGHHKfIWUWc9AlHOArEg
- Channel name: Smart Kisan
Run by: Dev Maurya
Subscribers: over 2.96 lakh (last publicly confirmed figure)
Smart Kisan, run by Dev Maurya, continues to cover smart and high-tech farming machinery, along with interviews of successful farmers and practical support for farmers affected by economic setbacks. The channel also helps farmers identify fake products and fertilizers.
Youtube link: https://www.youtube.com/channel/UC1bKAaUwIjSiQE7h5sevf1w
- Channel name: Mohan Parihar
Run by: Mohan Parihar
Subscribers: over 2.21 lakh (last publicly confirmed figure)
Mohan Parihar continues to run his self-titled channel covering chickpea, wheat, tomato, and cottonseed farming, along with guidance on waste decomposers, fertilizers, and pest detection, and offers direct email support to farmers.
Youtube link: https://www.youtube.com/channel/UCRskYbHXCX1KikqwUVvk6Lg
- Channel name: Farming Hindi Advice
Run by: Vikas Sharma
Subscribers: over 1.75 lakh (last publicly confirmed figure)
Farming Hindi Advice continues to focus on pest protection and homemade pesticide recipes, including natural formulations using aloe vera, neem, and tobacco, along with crop-specific guidance on tomato, ladyfinger, brinjal, and cucumber farming.
Youtube link: https://www.youtube.com/channel/UChozCaAMCmz1lpSFIt2-bVg
- Channel name: Natural Farming
Run by: Gurpreet Dabrikhana
Subscribers: over 77.4 thousand (last publicly confirmed figure)
Run by Gurpreet Dabrikhana, an organic farming trainer with over a decade of experience and a member of the Kheti Virasat Mission, this channel continues to teach organic techniques for paddy, sugarcane, and wheat farming in simple, accessible language.
Youtube link: https://www.youtube.com/user/peaceperfectprecious
- Channel name: Natural Farming
Run by: Subhash Sharma
Subscribers: over 21.4 thousand (last publicly confirmed figure)
Run by Subhash Sharma, a farmer with over 45 years of experience across 117 acres, this channel continues to promote natural, pesticide-free farming methods, with training modules covering water management, land fertility, and crop rotation.
Youtube link: https://www.youtube.com/channel/UCmxd-hvXjiDxmx_WnkiZlDw
- Channel name: Shekhawati Krishi Farm and Nursery Udyaan
Run by: Santosh Devi
Subscribers: over 16.5 thousand (last publicly confirmed figure)
One of the clearest examples of a woman influencer impacting rural India, Santosh Devi from Rajasthan continues to teach organic fruit farming techniques and runs a training center that also guides farmers on how to sell their produce at fair prices. Her farm has been recognized by the Rajasthan government as a leading organic operation.
Youtube link: https://www.youtube.com/channel/UC1izzs0ZAHIQ5Bj_7fyZ6Bw
- Channel name: Natural Farming Made Easy
Run by: Sankalp Sharma
Subscribers: over 10 thousand (last publicly confirmed figure)
This channel continues to promote organic, chemical-free agriculture across India, built around Sankalp Sharma’s belief that natural farming should be accessible to every Indian farmer.
Youtube link: https://www.youtube.com/channel/UCoxbwg8o6sc75ibiQj6kSCw
- Channel name: Farmer Dost
Run by: Harish Sahu
Subscribers: over 8.06 thousand (last publicly confirmed figure)
Farmer Dost continues to focus on multilayer farming, organic farming, dairy farming, goat farming, poultry farming, fish farming, and mushroom farming, along with dedicated training content and direct email support for farmer queries.
Youtube link: https://www.youtube.com/channel/UC1P057aB3AhB8DJqvgNzOeQ
- Channel name: Farming Tech
Run by: Mayur Patel
Subscribers: data not independently verified, last known count unavailable through public trackers
Farming Tech, run by Mayur Patel, continues to share smart farming techniques based on personal experience, including guidance on insecticides, fungicides, mango bark grafting, and waste decomposers, along with a personal blog documenting his own farming lessons.
Youtube link: https://www.youtube.com/channel/UCR6H7VWfgscnYHpRAMLWbKA
Conclusion: Social Media and Farming in 2026
Social media has fundamentally changed how rural India learns and operates. More farmers than ever are educated on modern techniques, aware of real-time market conditions, and equipped to solve problems that once required a middleman or a long trip to an agricultural office. This has also opened a direct pathway for brands to reach rural audiences by partnering with these YouTube influencers, whose credibility with farmers often exceeds that of traditional advertising.
This shift has created an entirely new, digitally reachable segment of India’s population that simply did not exist as a marketing channel a decade ago. It has also created real demand for companies that understand how to combine strategic digital marketing with genuine rural marketing expertise, rather than treating rural audiences as an afterthought to urban campaigns. As these channels continue to grow, their influence over rural purchasing decisions, brand trust, and product adoption will only become more significant in the years ahead.
