Ashirvad Retail Branding in MP, CG, RJ, GJ & MH

Brief

Since 1998, Ashirvad Pipes has served as the industry standard for excellence in the Indian water management sector. We provide products for a potable water supply according to the strictest international requirements using innovative technologies and smart solutions that guarantee ease and sustainability. As a pioneer in hot and cold plumbing systems, their portfolio features the widest range of PVC, UPVC, and CPVC pipes and fittings used across a variety of applications in different market segments.

We got the mandate for Ashirvad Pipes Retail Branding.

Objectives

  • Branding 
  • Retail Recall
  • Brand Visibility 

Since retail points are the most important contact points between a company and its consumers, retail branding has a promising future. It assists in reshaping and moulding the customer’s view. In-shop branding aids brands in gaining eyes, which increases mind share and conversions by being visible throughout the retail outlet with the appropriate visibility options.



Activity

We adopted the in-shop and out-shop branding exercise for Ashirvad Pipes. Hence the branding elements used were In-shop Branding, Name Boards & SB with Vinyl. They were creatively decorated and branded to capture the customers’ attention towards the brand.

Our support team maintained contact with the retail stores throughout the project’s lifetime to understand their needs and provide better service to them.

Results

With the in-shop and out-shop branding exercise, we could generate high brand visibility in 1 month.

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No. of Outlets reached

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