Targeting 10 Crore Indian Farmers Using Their Mobile Phones
Modern research analysts believe that by 2025, India will experience a digital explosion and that half of the users of the mobile network will be from rural India. With recent transformations, the technology has turned cheaper and easily affordable by everyone irrespective of their income levels. The difference among students, daily wagers, business class, working-class, […]
Rural Care Centres Like Anganwadi, Asha, and SHGs, Can Play a Crucial Role of Catalyst in Enhancing the Output of Rural Campaigns
The centres like Anganwadi, Asha, and SHGs, play a significant role in providing primary care in rural areas. The Anganwadi scheme was started by the Indian Government in the year 1975 and continues to be a strong institution today. It was started to tackle malnutrition and promote education in rural areas. The daily job of […]
Digital Marketing for Small Businesses Targeting Rural India
Change is the only constant, and you must have heard this proverb probably 100 times. What difference are we talking about here? The entire focus is on the trends of Digital Marketing – the plans, strategies, and tactics. Whether you have realized or not, the primary festive season in India has just ended, and this […]
Small Towns and Rural Areas are Telling Different Story Against Slow Moving Market
The introduction of 4G at cheaper prices has given a boost to the use of mobile internet to an unconditional level. E-commerce is the trend and companies like Pepperfry, Snapdeal, Flipkart, etc. have joined the bandwagon with other etailers. This festive season, these companies have seen immense growth from buyers coming from rural areas than […]
Brands Accustoming Early to Voice Can Have a First-Mover Digital Marketing Advantage
Where other technologies have almost reached their peak, voice-based techniques are in its early times. Brands with an awareness of digital marketing trends have already initiated to be innovative with voice-based tactics and want to be recognized as early innovators in this domain. On the other hand, digital companies are in search of different ideas […]
